SPONSORSHIP AS A MARKETING TOOL Sponsorship as part of a broader marketing strategy is a great way to get in front of targeted audiences and further your brand awareness. When choosing partners to sponsor, think about the end consumer - are they part of your target...

Promotional items can be a low-cost marketing method to help your business reach new potential clients and remain top of mind for current ones! BUDGET Let's talk about your budget. No matter what funds you have to allocate to promotional items there is something for...

We sat down and wrote a few things about cotton as a fabric for uniforms. We’re quite often asked what is the best material for polos or what shirts will last the longest or look the smartest. Have a read through of the pros and cons and make up your own mind! ...

It is important when purchasing your workwear to be getting value for money.  You want it to be going the distance and be able to cope with the general wear and tear of your job.  There are cheaper options on the market, however you will quickly learn that...

As with most things in life, not all hi-vis workwear is created equal, and what might seem like a cheap option can leave you lacking in safety and compliance. There are a few standards that legislate the workwear industry.  They are the following: Australian...

There will always be ups and downs in a business, whether it be due to an economic downturn, industry shifts or simply the rate at which technology is changing.   You can still afford to keep up with marketing your business, and promoting your brand, without...

Polyester can get a bad wrap for being low quality and becoming smelly after a period of time – and yes if you skimp on quality and don’t follow wash instructions it can definitely be the case. However, polyester does offer some great benefits, especially when it...

Water bottles are a popular choice for promotional items, because almost every business’ target audience needs water bottles. With the focus on the reduction of single use plastics around the world, water bottle are an even more practical item that will keep your...