When it comes to customising uniforms, selecting the right decoration method is crucial. With many different options available, it can be overwhelming to decide which technique suits your specific business’ needs.
This blog examines four popular decoration methods that are ideal for uniforms and their unique characteristics. Whether you’re looking for a subtle embroidered logo or an eye-catching all-over design, this guide will help you make your uniform memorable.
Embroidery: Adding Elegance and Detail
Embroidery is a classic and sophisticated decoration method commonly used on the left-hand chest of shirts, caps and beanies. It involves stitching the design onto the fabric, creating a raised, textured effect. Embroidery is particularly suitable for showcasing logos, monograms, or intricate details. Its durability and professional appearance make it a popular choice for corporate uniforms and team apparel.
Heat Transfer: Vibrant Colours and Fine Detail
When it comes to designs with multiple colours, intricate patterns, or short runs, heat transfer is a versatile and cost-effective option. This method involves using heat to transfer a design onto the fabric. It provides excellent colour vibrancy and allows for intricate details to be captured accurately. Heat transfer is an ideal choice when you need to customise a limited number of shirts or when the design requires precise colour matching and shading.
Screen Printing: Versatility for Large Designs
Screen printing is one of the most widely used decoration methods, renowned for its versatility and ability to create bold, high-impact designs. It involves applying ink through a mesh screen onto the fabric, resulting in vibrant and long-lasting prints. Screen printing is particularly suitable for large design areas, making it a popular choice for t-shirts, hoodies, and the backs of work shirts. Its affordability, durability, and ability to reproduce intricate artwork make it a go-to method for many uniform customisations needs.
Sublimation Print: All-Over Design
For those seeking to make a statement with their uniforms, sublimation print offers a unique solution. This method enables you to achieve an all-over design that seamlessly covers the entire garment. Sublimation involves using heat to transfer dyes onto the fabric, resulting in vivid, permanent colours and exceptional detail. It is particularly effective for designs that cannot be achieved through screen printing or embroidery alone. Sublimation print is perfect for sports uniforms, event apparel, and situations where a visually impactful, customised look is desired.
Selecting the right decoration method for your uniforms is a crucial step in creating a visually appealing representation of your brand. If you need help choosing the right technique, we can provide personalised recommendations based on your desired outcome, budget, and timeline.
A Comprehensive Guide for the Construction, Trade and Mining Industries
Your staff uniforms are an essential part of your brand image. They not only reflect the style and culture of your business but also play a significant role in keeping your employees safe and comfortable while they work, especially if you are operating in the Construction, Trade and Mining Industries. In this blog, we’ll provide a comprehensive 4-step guide on how to choose the perfect uniforms for your business.
#1 – Align with your Brand Image
The first and foremost thing to consider while choosing your staff uniform is how it represents your brand image. Your uniform should reflect your company’s values, culture and style. For example, if your business is more traditional, then a classic, corporate-style uniform might be a better fit. On the other hand, if your business is more laid-back and creative, then a casual and trendy uniform might be a better option. Make sure the uniform you choose accurately represents your brand and makes a positive impression on your customers and clients.
#2 – Comfort and Durability
Comfort and durability are essential factors to consider when choosing a uniform. Your employees will be wearing the uniform for extended periods, so it’s imperative to choose one that is comfortable and breathable. Consider the type of work your employees will be doing and choose materials that are suitable for their work environment. For example, if your employees work in harsh outdoor conditions, high-visibility workwear made of weather-resistant materials would be a good choice. On the other hand, if your employees are tradespeople, breathable polo shirts that dry quickly would be an excellent option.
#3 – Safety Requirements
Depending on the industry you work in, there may be specific safety requirements that your uniform must meet. For example, if your employees work in the mining industry, they may need to wear high visibility workwear that meets Australian safety standards. It’s essential to be aware of these requirements and choose uniforms that meet them to keep your employees safe and compliant while they work.
#4 – Customisation
Customisation is another important factor to consider when choosing a uniform. Whether it is adding your company logo through embroidery or screen-printing, or simply customising the fit and style, having a uniform that is uniquely tailored for your staff can help to reinforce your brand image. Look for a uniform supplier that offers customisation options and can help you find a uniform style that is trending and uniquely customised for your business and staff.
Also consider the turnaround time when looking for a uniform customisation supplier. Did you know? Red Roo provides the fastest turnaround time on custom uniforms – ONLY 10 DAYS, compared to the industry average of 6-8 weeks.
Ultimately, choosing the right uniform can make all the difference in keeping your employees safe and comfortable while they work, as well as in creating a presentable and professional look for your staff that leaves a lasting impression on your clients and suppliers.
Life is busy! Too busy to be waiting forever for staff uniforms to be ready. Buying from one supplier and then having to find someone else to decorate them can be frustrating and a waste of precious time.
And, being the frontline of your business, you want your employees to look and feel good with quality materials and embroidery. Because seriously, what’s the point in paying good money for second-rate uniforms that don’t last the distance and have your staff looking and feeling drab?
What To Keep In Mind When Buying Your Uniforms or Promo Products!
without compromising on product quality or customer satisfaction.
What Questions You Need To Ask Yourself When Ordering Uniforms!
So, here are some questions for you – when it comes to ordering uniforms, do you:
purchase different brands from different suppliers?
purchase the garments from one supplier and then take them to be embroidered?
wait more than 4 weeks for your uniforms?
purchase blindly online not really knowing what you’re going to receive?
If you answered YES to at least one of these questions, we at Red Roo may be able to help you.
How Can Red Roo Help You!
Here are 5 great reasons why we are the best are what we do:
First: We have 80+ Suppliers
Red Roo has 80+ suppliers of uniforms, so there’s a good chance that you can purchase all of your garment brands through us! One shop! And don’t worry, if 80+ is overwhelming, we can point you in the right direction. Nothing’s a problem.
Second: We Provide In-house Embroidery & Printing
Red Roo has their own in-house embroidery and printing equipment. That means we receive the uniform, we decorate the uniform and we dispatch the uniform with no further interaction required from our clients.
Thirdly: 10 Day Turnaround For All Orders
Red Roo controls the production lead time and has an average turnaround time on uniforms of 10 days. Yep, that’s right, your staff can be looking good and feeling like they belong to your company in just 10 days!
Fourthly: Try Before You Buy!
Red Roo has a sampling policy that allows you to view the uniform, get the touch and feel of the uniform fabric and we can even provide a trial uniform if you need to see how it stacks up in your work environment. How good is that!
Sponsorship as part of a broader marketing strategy is a great way to get in front of targeted audiences and further your brand awareness.
When choosing partners to sponsor, think about the end consumer – are they part of your target market? The people consuming the content, are they the ones you are looking to target? As a business owner sponsorship is absolutely about celebrating and participating in your local community and being in a position to help where you can, but you are also looking to make good choices that will give you a return on your investments.
Businesses spend money and time on making themselves more visible to our target customers and sponsorship is a great way to further that – while giving back. You can promote your involvement in the event or campaign through your social media channels, website and email marketing. Generally the people attending the event or local club etc trust their judgement so you’re starting off on the right foot. You can also ask to be featured on the events social media to further your reach and be endorsed by a trusted source. Sponsorship is part of a long term marketing strategy, you can’t directly measure the ROI, but working towards aligning with other brands and businesses whether that be sporting associations, schools, etc is a great way to start building trust with new audiences.
RED ROO’S SPONSORSHIP JOURNEY
Red Roo sponsored Padua Racing Team – the engineering department at Padua Boys College. They have spent 2 years building their own race car from scratch. They asked us for sponsorship by supplying the class and teachers with shirts. We jumped on board to support the young boys in this group. We were fortunate that they had some great professional photographs taken which included imagery of the shirts which we can use to promote our products. We also got our logo on the race car as well which was pretty cool!
We also sponsor the Brothers Junior Rugby League football club, both a junior team as well as the senior team. We sponsor in a number of forms – jersey sponsorship which sees our logo on the front of jerseys + merchandise sponsorship. We give 10% back to the club of any merchandise that is purchased for the club or teams. Some teams like to do end of year merchandise for their players and we provide a catalogue of a available items for them to choose from.
Red Roo also donated merchandise to Project Booyah which is a Qld Police run initiative taking youth off the streets and putting them through a 6 month program to increase their skills. We were grateful that we could help this initiative!
SPONSORSHIP FOR THE GREATER GOOD
We believe it is important to give back to community groups and as a small business our donation or sponsorship can go a long way. We need our clubs to survive for the benefit of the kids. We think giving back to charities, clubs, not for profit organisations or schools that are doing special projects like Padua is really important for the future of the kids, their skills, values and outlook on life.
HOW YOU CAN GET INVOLVED IN SPONSORSHIP
Are you in business as well? To get involved you could start by searching your local suburb for sporting clubs or not for profit organisations. Clubs that are run by volunteers welcome the sponsorship and will generally give back through shout outs on social media or through newsletters.
There are lots of charity groups that need help – find one that aligns with your beliefs. Red Roo will continue to support local clubs and charities for 2021 with the following organisations – Brothers Junior, JDRF – Type 1 Diabetes and Project Booyah.
Why don’t you challenge yourself to see how you can give back and benefit your business at the same time. After the year that 2020 has been 2021 is a great year to start!
If you have any questions or would like to hear more about our sponsorship partnerships were happy to help! You can email [email protected] if you’re looking for branded merchandise as a sponsorship idea, Red Roo Australia has plenty of options to get you started. Browse our online store or talk to one of the team today.
Industrial workwear has come a long way. Choosing protective garments accepted by workplace safety standards is always a huge consideration for business owners, especially those in the trade and construction industries. However, blue collar workers are becoming more and more fashion conscious when it comes to what they wear on site. Selecting quality, functional and stylish pieces of clothing that meet industry regulations is becoming the norm.
Uniforms are no longer just for safety and functionality. Dressing for work is something that is part of our day, five days a week. Employees who take pride in their presentation and appearance take pride in their work, which positively impacts your business. This also encourages your employees’ relationship with your company and generally leads to an increased responsibility they feel towards their actions and how they effect your business.
Implementing a uniform policy can also promote teamwork and equality between employees. Uniforms can also add to an employee’s sense of purpose and belonging, help them connect with key brand messages and lead to a great first impression. So when you select your uniform, or the personalisation of uniforms with embroidery, consider the positive psychological and behavioural impacts it will have on your employees. It is important to have uniforms that your employees will be proud to wear.
Another step you can take in improving your employees uniform is to embroider their name on their shirt or polos. This is also useful for customers when speaking with your employees their names are in plain sight for them to use and refer to when providing feedback for your business.
SEVEN REASONS TO IMPLEMENT QUALITY, STYLISH & PRACTICAL UNIFORMS:
Now that it’s July a “new” year has begun! What a strange space we were in during the last quarter of the financial year with COVID-19. But, hopefully the EOFY celebrations were still had (with appropriate distancing). If you have a good relationship with your accountant you will know that you can claim deductions for buying and cleaning new uniforms. Especially those with logos, protective clothing and unique or distinctive uniforms specific to industries.
Uniform Budget Formula
If you haven’t forecasted your uniform budget don’t panic, luckily, for you we have created an easy to understand formula that will help for the 2021 financial year. Firstly you take the number of staff you have and times this by your uniform allowance per person. You can use the numbers from last year if you have them. Then times this number by the uniform turnover rate. Depending on what industry and jobs your employees perform this will be different for each business as the longevity of the uniform will range depending on its use. Voila! You will now have your uniform budget for the 2021 financial year. If the above explanation wasn’t clear enough then check out the graphic below!
Budgeting for your uniform allowance and making allocations for merchandise is an important part of your marketing strategy. It also heavily impacts the way that your brand is viewed. It’s said that customers will form an opinion of your business within 30 seconds of meeting your team member. Therefore wearing a branded, clean and industry related professional uniform will reflect well on your business as a whole. It will also, specifically in the mind your customers, show you operate a professional, expert and quality business.
Employee Uniform Checklist
The below checklist will help you ensure your employees are representing your business well. Ask yourself do our employees:
-Look professional when out in the field
-Have the logo easily visible, recognisable and reflecting your brand image
-Display clean uniforms free of stains, rips or fading
-Wear clean shoes (or as clean as possible) that are appropriate for their work environment
-Have appropriate belts, accessories and look put together in a way that customers will find respectful
If you said no to any of the above then it might be time to look at your uniform or the turnover rate. We offer a personalised service that can help you put together a look for your employees that will represent your brand well. You don’t even need to know the specifics of what you want, that’s what we are here for, to help!